Meta Business Verification – Preparation Guide

To ensure a seamless Meta Business Verification experience for your company, Triochat recommends following these essential preparation steps. Adhering to these guidelines will help maximize your chances of successful verification and unlock advanced features for your business communications.

# Key Preparation Steps

1. Website Requirements

• Ensure your company website is active, secure (with SSL), and displays complete business information.
• The website must clearly state your company’s name, registered address, and contact phone number—each should match the details in your Meta Business Manager.
• If you are opting for Domain Verification, use a company email address that matches your website domain.

2. Phone Number Verification

• Make sure the phone number associated with your business can receive calls.
• If your number uses an IVR system, temporarily disable it during the verification process to avoid delays.

3. Consistency Across Documentation

• The trade name used in your official documents must match or be clearly related to the name displayed on your website and Meta business page.
• Double-check that all submitted documents are up-to-date and accurately reflect your business’s legal name, address, and phone number.

4. Country-Specific Documentation

• Meta requires specific legal documents based on your country of operation. For example, in India, Meta cross-checks details with the Ministry of Corporate Affairs (MCA) records.
• Always provide the most recent and correct documents; any discrepancies may result in rejection or additional queries from Meta.

# How to Apply for Meta Business Verification via Triochat

A. Access Your Meta Business Manager

1. Log in to your Meta Business Manager account.
2. Navigate to Business Settings and select Security Center.
3. Click on Start Verification.

B. Enter Business Details

1. Fill in your business’s legal name, address, phone number, and website.
2. Ensure this information matches your official documents and MCA records.

C. Select Your Business

1. Meta will generate a list of businesses matching your details. Select your business from the list and confirm your choice.

D. Submit Supporting Documents

1. Upload documents to verify your business’s legal name.
2. Repeat the process to verify your business address and phone number.

E. Choose Verification Method

1. Select how you wish to receive your verification code: via phone call, email, or domain verification.
2. Enter the received code to proceed.

F. Complete and Monitor Your Application

1. Once all steps are completed, submit your application.
2. Review times vary from 3 business days to 4 weeks.
3. You will receive a confirmation email if your application is approved. Check the Security Center for updates or additional requests.

# Benefits of Meta Business Verification

• 1. Unlock Unlimited Messaging
  • Before Verification: Your business is subject to messaging limits (e.g., limited number of conversations per day).
  • After Verification: You’re eligible for unlimited messaging, especially critical when scaling customer engagement via Triochat. No more interruptions or rate caps — enabling seamless, high-volume communication with your customers via WhatsApp. Perfect for support teams, sales follow-ups, campaigns, and automation at scale.
• 2. Display Name Visibility
  • With Meta Business Verification: Your business display name (e.g., “Triochat Support”) becomes visible to your customers, regardless of whether your number has the green tick. This builds brand recognition and consistency in customer conversations. Without verification, only the phone number is shown — which can look impersonal and spammy.
• 3. Enhanced Trust & Credibility
  • Even without the green badge (official verified tick), Meta Business Verification: Confirms your business is genuine and legally recognized. Gives customers greater confidence that they're interacting with a trusted brand.
• 4. Access to Advanced Messaging Features
  • Verification opens the door to advanced WhatsApp Business API features, such as: Rich media messages, Interactive buttons (quick replies, call-to-actions), CRM integration and AI-powered workflows.
  • Without verification, you're often limited to basic 1-on-1 messaging.
• 5. Seamless Onboarding with Triochat Business Verification simplifies:
  • Phone number migration.
  • Template message approvals.
  • Account escalations or support with Meta, should issues arise.
• 6. Improved Deliverability and Compliance
  • Meta gives preference to verified businesses in terms of message delivery, compliance monitoring, and account health.
  • You're less likely to face suspensions, flagging, or spam classification.
  • Triochat can more confidently support campaigns and broadcasts without worrying about message blocks.